What is a Thunderclap?

Secret confession:  I sometimes find marketing my own books tedious and frustrating. (Shocking, isn’t it?) I’ve made full use of Facebook, Instagram and Twitter to get the word out, but my reach is limited and I’ve had to face the cold truth that not all of my friends and family want to read my books, much less help me with marketing. I decided to try something new with the recent release of my second YA novel, Barn Shadows. Enter Thunderclap

You might be wondering, what is a Thunderclap? Basically, it is an online crowdspeaking platform that allows you to connect with other people’s social media accounts in order share a message. First, you have to create a campaign. (For example, my campaign was the Book Launch for Barn Shadows.) Within your campaign, you can post photos, write some backstory, and link to a website. Next, you invite people to join your Thunderclap. They will receive a message informing them of the date and time that your Thunderclap message will go out and they can choose whether to authorize their social media accounts (Facebook, Twitter, and Tumblr) to share the message. I timed my Thunderclap to go out on the day of my book release. It’s fun to watch your social reach grow as each person joins your Thunderclap.

Here’s what my Thunderclap page looked like a few days prior to my set date…

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Thunderclap is free, as long as you reach the required number of supporters (100). There are also paid versions for people who can’t reach up to 100 supporters. I joined a Facebook group where people supported each other’s Thunderclap campaigns. Between the Facebook group and my friends, family and writing colleagues, I easily reached 100 supporters by my end date. Here’s what my final numbers and social reach looked like…

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So I reached 230,672 people, instead of just 3,000 of my own Twitter followers and 250 of my Facebook followers. I was happy I took a chance on Thunderclap. It worked out for me, as I saw a big spike in sales on the first day my book was released. I have to assume at least some of those sales were generated by the increased exposure from the Thunderclap campaign. It was easy to use and FREE. I recommend giving it a try to any of my fellow authors who have a book release coming up. What do you have to lose?

Author Spotlight: Nina Mansfield

I’m so pleased to feature Nina Mansfield on my blog for this month’s Author Spotlight! Nina and I share a mutual publisher (Fire and Ice), and her YA mystery, Swimming Alone, was released on the SAME DAY as my YA mystery, Trail of Secrets. It was an instant connection! I read Swimming Alone last year and recommend it to anyone looking for a fun and mysterious read that will transport you to a quaint, New England seaside town. Now here’s more about Nina and Swimming Alone

NinaMansfield2016[2854]Nina Mansfield is a Connecticut based writer. Her debut novel, SWIMMING ALONE, a YA Mystery, was published in 2015 by Fire & Ice YA. Her short mystery fiction has appeared in ELLERY QUEEN MYSTERY MAGAZINE, MYSTERICAL-E, KINGS RIVER LIFE MAGAZINE, and anthologized in FAST WOMEN AND NEON LIGHTS: EIGHTIES-INSPIRED NEON NOIR. Her graphic novel FAKE ID: BEYOND RECOGNITION (illustrated by Leyla Akdogan) will be published in installments online by PlumeSnake.com soon. Nina began her writing career as a playwright; she has written numerous plays, which have been published, and produced throughout the world. Visit her website at: www.NinaMansfield.com.

SwimmingAlonefrnt (2)[2855]Back Cover Blurb:  The Sea Side Strangler is on the loose in Beach Point, where fifteen-year-old Cathy Banks is spending the summer with her aunt (who happens to be mystery writer Roberta McCabe). Although thrilled to be away from her psychotic, divorcing parents, with no cell phone or internet access, Cathy is positive that her summer is going to be wretched. Just when she begins to make friends, and even finds a crush to drool over, her new friend Lauren vanishes. When a body surfaces in Beach Point Bay, Cathy is forced to face the question:  has the Sea Side Strangler struck again?

View Swimming Alone on Amazon.

 

Author Interview

When did you first know that you wanted to become a writer?

I wrote and illustrated my first “book” when I was five years old. It was called CINDY AND SALLY IN POLKA-DOT LAND. I wish I knew what happened to it! So I guess I’ve wanted to be a writer for almost as long as I can remember, but I started to take my writing seriously about 12 years ago.

What attracts you to writing in the mystery genre?

I write mysteries because I have always loved reading mysteries. I am intrigued by the criminal mind. I also believe that all human beings are capable of both tremendous evil and tremendous good, and I love delving into what might motivate that evil side to come out.

What are your hobbies outside of writing?

I love seeing theater. I also write plays, and I was in actor once upon a time,  so I try to see as much theater as I possibly can. Luckily, I am a short train ride from New York City. I see everything from thought-proving dramas, to experimental theater, to Broadway musicals.. Lately, since I have a toddler, I have also been enjoying a lot of children’s theater.

What are you working on now?

I have a couple of short mystery stories in the works, and I have been revising and rewriting a young adult paranormal romance/thriller for quite some time. I hope to finish it soon! I also recently had my graphic novel FAKE ID: BEYOND RECOGNITION start coming out in installments at PlumeSnake.com, and I am working on promoting that as well!

What has been the highlight of your writing career so far?

Last year I attended a number of writing conferences and met so many wonderful people. One of the most amazing things I got to do was participate in Malice Go-Around at Malice Domestic, which is like speed-dating for authors. I got to “pitch” SWIMMING ALONE to over 200 mystery fans. It was so much fun!

Is the setting of your novel based on a real place? Tell us about it and why it inspired you.

SWIMMING ALONE is set in Beach Point, Rhode Island, a fictional location inspired by my childhood memories vacationing in Rhode Island. Every summer, my grandparents would rent a cottage near the beach. There’s something about being near the ocean—that salty sea air, the feel of sand on my skin, the sound of the waves—that has always relaxed and inspired me. Luckily, no serial killers were ever on the loose when I was vacationing there!

Yes, that’s a good thing! Thanks for participating, Nina. We look forward to reading more from you in the future.

In the meantime, stay tuned for next month’s Author Spotlight with YA fantasy writer, D.G. Driver!

Courageous Heroines of YA! (Blog Hop)

Courage QuoteAs part of April’s Kickass Girls of YA blog hop event, I’m writing a post about what I love in my favorite YA heroines. So many admirable traits make for strong female characters in YA fiction: cunning, intelligence, physical strength, empathy and loyalty, to name a few. But for me, one trait stands out more than the others, perhaps because there are so many varieties of it. I’m talking about courage.

I enjoy reading and writing about courage because it first requires knowing the character’s vulnerabilities. Ambrose Redmoon says, “Courage is not the absence of fear, but rather the judgment that something else is more important than fear.” John Wayne stated it more simply when he said, “Courage is being scared to death and saddling up anyway.” That quote always makes me smile because it reminds me of my main character, Brynlei. (Literally!) She is terrified of breaking promises, drawing attention to herself and disappointing people, yet she abandons all decorum when she gallops her horse into the off-limits forest in the middle of a horse show in the name of something “more important than fear.”

Few things make a reader connect more with a heroine than knowing what terrifies her. When a character then has to face those fears, the reader is left with no choice but to pull for her. The recipe for a courageous heroine is simple–the main character possesses a weakness, fear or phobia, and then is placed in a situation where she has to choose between letting the fear overtake her, or facing down her weakness and doing the right thing. Obviously, she’s going to take the second option because she’s a kickass girl of YA!

I also love courage because–just like our favorite heroines–it comes in many varieties. Of course, there’s the high-action courage we all love–the female dragon slayers and the girls who try out for the all-male football teams who risk their physical health–or even their lives–by taking on opponents much larger than themselves. This kind of bold courage is exciting and fun to read, not to mention empowering.

There’s also the “taking a stance” kind of courage–the girl who sacrifices her social status by standing up for the new kid who’s getting bullied by the popular crowd, or the girl who finally walks out of an abusive relationship, or the one who organizes a rally to save the dying whales. Often these characters know they’ll be judged harshly by their peers or society, but they find the strength to stay true to themselves and their values. Who wouldn’t want to root for these heroines?

Quiet CourageThen there’s a more subtle kind of courage:  the girl who has never spoken out in class before decides to raise her hand. The introvert who feels insecure in front of others tries out for the school play. Or the one whose parents tell her she’ll never amount to anything resolves to focus on her studies every day, quietly charging toward a better life. I love this kind of complex and understated courage, too.

Ultimately, kickass heroines are courageous in their own ways. No matter what type of courage they embody, they all decided that something else was “more important than fear.” This is what makes them #kickassgirlsofya to me.

Who are your favorite YA heroines? What fears did they overcome in order to demonstrate their courage?

Now visit the other bloggers in this BLOG HOP!

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Calling All #KICKASSGIRLSOFYA

This month, I’ve been honored to participate in a promotion sponsored by my publisher, Fire & Ice, to celebrate strong female characters in YA books–including my own Brynlei Leighton! I posted the calendar of events a week or so ago, but today I’m posting a reminder about a few exciting things…

SaleFirst, the epic 99-cent eBook Sale is happening now! This is such a great opportunity to try out some great new authors and their books in a variety of YA genres. The full list of books offered in this sale is HERE. (Note: Trail of Secrets is on the list!)

Not sure which books to buy? Eight Fire & Ice authors (including yours truly) have written short stories featuring our kickass female characters! Download our FREE Kickass Girls of Fire & Ice anthology on Amazon, B&N or Smashwords, and test the waters with a variety of characters, genres and authors.KickAssGirlsOfFIYA

Second, there’s an exciting Rafflecopter Giveaway also happening now! Just click HERE for your chance to win and eBook bundle from Fire & Ice (you choose which books you win!)

Next, please join the Kickass Girls of YA Facebook Party on Saturday, April 22nd. I’ll be hosting between 10-10:30am, but the party lasts from 10am-2pm with different authors hosting every half hour. Check it out to win entries for great prizes and swag, including autographed print books!
Finally, don’t forget our Twitter chats on Friday nights from 9-10pm EST. Use the hashtag #kickassgirlsofya to connect! Good luck and have fun!

TwitterChat

 

Author Spotlight: Carly Kade

Today, I’m thrilled to welcome fellow equestrian author, Carly Kade, to my blog! Carly is one of those people who bursts with positive energy (interact with her on social media and you’ll see what I’m talking about). Although she resides in sunny Arizona, she’s actually a Michigan native (like me!) I read her romance novel, In the Reins, last year and recommend it to anyone who enjoys gorgeous horses, western riding or handsome cowboys.

Carly_Kade_Author_Photo_Web_ITR_Sequel[2742]About the Author:  Carly Kade is an author of equestrian fiction. Creative writing makes her spurs jingle! She writes fiction about horses, horse shows, western pleasure and a handsome cowboy or two! Her books are for people just like her…crazy about reading, horses and cute cowboys! In her free time Carly enjoys competitively showing her registered Paint Horse and works on her next novel. In the Reins, Carly’s cowboy romance novel inspired by the equestrian lifestyle has been an Amazon equestrian bestseller for more than 10 weeks and is an EQUUS Film Festival literary award winner for Best Western Fiction. The novel is available now in paperback and eBook.

Connect with Carly Kade Creative on Facebook or Twitter, or on her website: www.carlykadecreative.com.

3D Book Cover All[2744]From the back cover:

McKennon Kelly. McKennon Kelly. McKennon Kelly.

Cowboy McKennon Kelly was the last thing Devon Brooke wanted to focus on after finding herself suddenly single. Looking for a fresh start to life, city girl and journalist Devon just wanted to go back to her country roots and focus on building a relationship with her newly acquired equine partner Faith.

Devon finds companionship in handsome bull riding ranch hand JD and delicate Green Briar horse farm owner Sophia, both who advise Devon to keep her distance from McKennon and “mind her p’s and q’s” around the quiet and eerily peaceful stables. Devon thinks it shouldn’t be too difficult to avoid the Adonis cowboy, but after noticing his skills and expert ways with training horses, she figures it couldn’t hurt to get to know him a little bit … right?

Devon follows the guarded cowboy to a horse show, where she is unprepared to learn she may not be the cowgirl she thought she was. After a near-tragic incident, Devon begins to realize that the more time she spends with McKennon, the less she really knows about him (or horses, for that matter), and his mystery just keeps getting bigger. Who is he really, what is it that everyone doesn’t want her to know, and why is this tight-shirted, spur-jingling, weather-eyed cowboy all she can think about now?

Interview with Carly Kade:

If you could spend the day with any character from your novel, who would it be? Why?

If I could spend the day with any character from my novel, I’d take a riding lesson from my horse training cowboy McKennon Kelly. McKennon Kelly came to me (like lightning) in the form of a poem.  I vividly remember the day I furiously scrawled him in my journal.  I didn’t want to miss a thing, a thought, or a moment of his inception.  Thank heaven that I always keep a journal with me.  That poem ended up being the intro to the book.  McKennon Kelly comes from the part of me that is in love with love.  My imagination had so much fun creating him.  As I turned my words into a man, I took the best from the ones I once knew (and those I still know), the ones I’ve read about in my favorite books, all the ones I’ve imagined, and mixed those qualities with all the things I wish men could be then sprinkled in a little of what I imagined a cowboy who can make the eight on the back of a raging bull would be like …  McKennon is the best little pieces of everything and everyone I’ve experienced in life.  My heart was a flutter as I created him.  I am proud of McKennon Kelly.  I hope he sparks a smile across readers’ lips as they turn the pages of In The Reins. He certainly makes me smile as I continue to write his story in the sequel.

What attracts you to writing in the equestrian fiction genre?

I am happiest when I am in the saddle so it’s probably no surprise I was interested in writing a story about the bond between horse and human.  Also, I knew I wanted readers to feel like they were falling for the leading man as they turned the pages of my book.  Generating that kind of feeling was my goal – what I wanted to create for readers – so In The Reins naturally became an equestrian romance.  I’ve always loved reading and have been riding horses since I was seven. I know that I sure wouldn’t be able to resist reading about a handsome cowboy who knows his way around horses so I wrote about what I knew … horses and cowgirl culture.

What time of day do you prefer to write?

I write in the morning before life has an opportunity to get in the way. I get up at 5:30. My husband and I start the day by walking our dogs then return home to meditate. Quieting my mind really prepares me for creativity!  After I pour my first cup of coffee, I settle into my home office for my scheduled morning writing session. I am not a morning person but the commitment to my morning routine keeps my creativity alive. I made the rule to “touch” my story every day.  As long as I stay engaged with what I’m writing, the world I’m creating is never far from reach.  It’s when I’ve been away from my words for extended periods of time that I find it hardest to get back to writing it so I try not to let that happen.

What are you working on now?

McKennon and Devon’s story continues. Currently, I am working on the sequel to In The Reins and planning its release in 2017.  The crazy thing is that the third book featuring the characters is bucking up a storm in my mind and already taking shape on paper!  I am writing the second and third book simultaneously. I have having so much fun with the journey that this series is taking me on! I’ve learned that there are a lot of JD McCall fans out there so I’m already developing a novella that tells the tale of my bull riding heartthrob too!

What has been the highlight of your writing career so far?

There is so much research that goes into finding the right category for your book.  I loved that Amazon had a section for equestrian books.  I was happy to be able to categorize In The Reins alongside other horse books that I had read and fell in love with.  These are the books that helped me realize I could write my own horse book.  When I learned that In The Reins had broken into the top 100 (and then the top 12) my heart grew a thousand times its size because it meant that my writing was resonating with the audience I wanted to identify with and write for.  I put together a promoted post celebrating my readers on Facebook to acknowledge their contribution to helping my book get there.  I couldn’t have done it without them. Since then, In The Reins has gone on to be an Amazon equestrian bestseller for more than 10 weeks and has won the Best Western Fiction Literary Award at the EQUUS Film Festival in New York City. I’m so grateful and my spurs couldn’t be jingling more over my book’s success!

What subjects do you enjoy writing about most? Why?

I love writing equestrian fiction. I am a horse lover and a horse owner. When I am not riding a horse, you’ll find me writing about one. I was inspired to write In The Reins because I wanted to read a love story themed around the type of horse shows I liked to compete in. There are a lot of equestrian novels out there focused on dressage or jumping or rodeo but I haven’t found many that focus on competitive horse showing at breed shows like the Quarter Horse, Paint, Pinto or the Palomino Horse Circuits.  In my writing I am particularly interested in showcasing the western pleasure discipline and creating stories that provide an honest depiction of the bond between horse and human.

Thanks for taking the time to answer my questions, Carly. It’s been great getting to know more about you and your books!

Stay tuned for my April Author Spotlight with YA thriller author, Nina Mansfield!

 

Kick Ass Girls of YA Events

Just like Libby Heily (who wrote this post), I’m so excited to be a part of this event! Let’s spend the month of April promoting strong female characters in YA fiction!!

Libby Heily

I’ve had to keep this under wraps for nearly two months. For the record, I am not good at keeping secrets. I have to regularly warn friends not to tell me anything in confidence. It’s embarrassing. And yet, I’ve managed to keep this one!

KickAssGirlsCALENDAR-sm

I’m excited to announce that my publisher for Welcome to Sortilege Falls is hosting a series of events in April to celebrate strong female characters in young adult fiction. Strength comes in many forms. We’re not only celebrating the super girls who are able to slay dragons or defeat alien invaders (though we love them and will definitely gush over them), but also those who possess a quiet strength that often goes unnoticed: the girl who stands up for her friends, the girl who has the inner strength to walk away from a bad relationship, the confident girl who works hard to make a better life for herself.

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BARN SHADOWS Release Day!

Today is the Day for my Book Release!

barnshadows42737The second book in my YA mystery “Dark Horse” series–BARN SHADOWS–is now available in PRINT and KINDLE and on KOBO!

While BARN SHADOWS can stand alone, I recommend reading Book One–TRAIL OF SECRETS–first because the second book gives away the ending of the first book.

BARN SHADOWS Back Cover Blurb:

A year after her tumultuous exit from the prestigious Foxwoode Riding Academy, seventeen year-old Brynlei returns determined to confront her demons and win Foxwoode’s elite Top Rider Award. When she stumbles over an antique doll at the construction site of a new barn, a series of inexplicable occurrences force her to question whether her condition as a “Highly-Sensitive Person” is to blame or if something more sinister is at play.

As Brynlei becomes consumed with discovering the history of the unearthed doll, the bizarre happenings escalate to dangerous levels. She soon realizes that someone close to her is lying. But who? Could a decades-old tragedy and the threatening events at Foxwoode be more closely entwined than she ever imagined?

Watch the BARN SHADOWS Book Trailer on YouTube!

Thanks for stopping by and supporting my books!

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